CLEVELAND - There are not many Twitter accounts that can make talking about sewer, water and all the unpleasant liquids and solids going through the sewer system entertaining, or even pleasant for that matter, but the team who runs the Twitter account of the Northeast Ohio Regional Sewer District is succeeding at making you give a crap about the things you flush.

The man behind the account and a small team who runs the account is John Gonzalez, communications manager for NEORSD.

The approach taken by Gonzalez and his team is bold and one that pushes the envelope yet aims to be effective in spreading the organization's mission to promote a greener and healthier Lake Erie.